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Why Blogs Have Become the Search Engine Optimization Equalizer
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Pro Step Marketing Strategy with the Kristan Cole Team Results in Front Page Search Engine Rankings

Huntersville, NC (PRWEB) June 29, 2007 -- Kristan Cole and The Kristan Cole Team, of Wasilla, Alaska, have partnered with Pro Step Marketing to develop a new website as part of an extensive marketing strategy to increase the real estate team's online presence and the number of qualified leads.

Kristan Cole, leader of The Kristan Cole Team, said the marketing strategy gives the company a consistent brand with each marketing piece -- from print or web.

"I was one of those agents who, after 24 years in business, had lots of Internet/Web presence but none of it coordinated. I had all this "stuff" that didn't work together. Pro Step Marketing created a roadmap that clearly outlined a strategy to pull it together," Cole said. "The leads I get now are FAR superior to the junk leads I used to get. Also, I am at the top of the search engines and I don't use pay-per-click. I am estatic. I am a raving fan because they did what they said they were going to do, they did it on time, and it is producing effective results. It doesn't get much better than that."

Pro Step Marketing developed a marketing strategy for The Kristan Cole Team that included website development and Search Engine Optimization. This strategy creates a consistent brand that accurately reflects The Kristan Cole Team and its dedication to its clients through branded print and online materials. A large part of the marketing strategy is the new custom Wasilla AK real estate (http://www.KristanCole.com) website that combines user-friendly navigation and advanced IDX strategy with search engine-friendly content that helps the website rank higher on the search engines such as Google, MSN, and Yahoo!

Kristan Cole has more than 20 years of real estate experience and was the Number 1 RE/MAX agent in Alaska for 1988, 2000, 2002, 2003, 2004, and 2005. She has earned numerous designations including Certified Commercial Investment Member (CCIM), Certified Residential Specialist (CRS), Accredited Buyer Representative (ABR) and Certified Luxury Home Marketing Specialist (CLHMS). In addition, in 2003 she was designated as a Star Power STAR.

Pro Step Marketing, located in Huntersville, North Carolina, provides Real Estate Web Design (http://www.ProStepMarketing.com) marketing consultation and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. The Action Agent Roadmap? provides a clear and defined strategy to take an agent's web marketing to the next level. This personalized written plan focuses on building an agent's brand, target marketing for the web and how to be found on the major search engines.

Pro Step Marketing has a team dedicated to putting all the pieces together so its clients can finally get the results they've always wanted from their real estate marketing strategies.

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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.